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22 May 2013

Former Gamers Voice Committee Members Form The Video Game Consumer Association

Will investigate consumer-related issues for gamers and refute the continuing trend of negative coverage of gaming by the media and headline-grabbing politicians

PRESS RELEASE posted on 4 JUL 2012 12:00am by Karla

London, UK – 4th July 2012 - The founding members of the Gamers’ Voice committee are proud to announce the creation of the Video Game Consumer Association (VGCA), a brand new organisation with the aim of becoming the United Kingdom's foremost computer and video game consumer group. Our mission will be to investigate consumer related issues for gamers and refute the continuing trend of negative coverage of gaming by the media and headline grabbing politicians by showing the positives of gaming.

As a result of disagreements over the running and direction of Gamers’ Voice, some of the Gamers’ Voice committee left the group in July last year, with the understanding that the organisation would continue to campaign against misinformed attacks on video games by the media and for greater consumer rights. Gamers’ Voice had been successful in many campaigns including the Parliamentary Games Day in 2011, which raised the profile of video games to those in government.

In response to the disappointing failure in recent months to address any of these issues by the remaining members of Gamers’ Voice, it has become clear that the organisation has been allowed to falter. It has failed to stand up for consumers during the recent struggles at GAME, the inclusion of DLC on optical media games are stored on and the increasingly draconian nature of DRM used on PC titles.

Our main aim will be to defend and encourage consumer rights in the UK and rebut ill informed or biased media stories concerning video games.

“Video games are in the ascendancy in terms of an entertainment medium. They outsell film and music by a considerable margin and continue to do so,” said Chris O’Regan - Director of VGCA

“Coupled with the transitional state the video game industry is in, with the life cycles of current consoles drawing to an end, and free to play games becoming increasingly common, it’s imperative that a voice is given to the consumer of video games.”

“That is why the VGCA has been brought into existence and it will do its utmost to protect the consumer rights of video game players in the UK.”

“Over the coming months we will be launch campaigns on a variety of issues that we believe impinge on the rights of the video game consumer. During these campaigns we will reach out to both the industry and consumers to resolve the issues we raise.”

About the VGCA
The Video Game Consumer Association (VGCA) is formed from the majority of the committee members of Gamers’ Voice consumer group. Its aims are focused on the promotion of video games within the UK and the rights of those who play them. We are an independent, non-profit making organisation.
Website: http://www. vgca.org.uk


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